What You Can Do as a Viewer

If you’re a traveler or travel fan, here are a few tips to stay grounded:
- Follow with Intent: Support creators who are transparent, inclusive, and informative—not just flashy.
- Fact-Check Before You Book: Don’t base your itinerary solely on influencer photos.
- Be Wary of “Best Kept Secrets”: If it’s on a million blogs, it’s no longer a secret—and might not live up to the hype.
- Travel for YOU: Don’t chase the shot. Chase the experience.